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Intellectual Property.

Trade marks, copyright, know-how and permissions. Last reviewed: 20 October 2026.

Privacy PolicyCookie PolicyComplaints & Client CareWebsite InformationIntellectual Property
On this page
Purpose and ownershipBrands and trade marksThe book and associated materialWebsite, media, tools and other original workEstate planning information and specialist contributionsKnow-how and confidential materialCustom strategies and productsPermitted reference, quotation and sharingCommercial reuse and brand permissionsSearch engines, AI discovery and automated reusePermission requests and rights concerns

Purpose and ownership

This notice explains the intellectual property associated with the Finanze Legacy website, its estate planning information and introduction-service material. Ownership sits with the relevant author, business, creator or licensor. A reference on this website does not transfer rights or mean that every item is owned by the same entity.

Brands and trade marks

Brand or markRights and use
FINANZE®Registered word mark of Finanze Group Ltd.
IT’S PERSONAL.®Registered word mark of Finanze Group Ltd.
FINANZE IT’S PERSONAL.®Finanze Group Ltd’s registered logo or composite mark. Rights concern the registered representation and specification.
ALASTAIR HOYNE®Registered UK word mark owned by Alastair Hoyne.
Alastair Hoyne / AH logoBrand artwork subject to applicable copyright and trade mark rights.
THE FINANZE FRAMEWORK™Used as a trade mark for the book and associated material.
THE PROPERTY ESCALATOR™Used as a trade mark for the podcast and associated material.
STRELM™Used as a trade mark for the research framework and associated academic material.

Registered rights apply within their registered territories and specifications, together with other applicable protections. The ® symbol identifies a registered mark; ™ identifies a mark being used as a trade mark and does not assert completed registration. Descriptive product words following FINANZE® are not presented as separately registered marks unless expressly stated.

The book and associated material

The Finanze Framework™: Property Strategy & Finance Success is authored by Alastair Hoyne and published by Finanze Strategy Ltd under licence. Copyright in the author’s original text belongs to Alastair Hoyne, subject to any relevant publishing agreements. Illustrations, photographs, cover artwork, layout and third-party contributions may have separate owners or licences.

Website extracts, reader previews, chapter walkthroughs, recordings and any future audiobook are not a licence to reproduce the full book or create a competing edition, translation, adaptation, course or recording. Purchase of a copy grants the rights supplied with that edition and applicable law, rather than ownership of the underlying copyright.

Website, media, tools and other original work

Original articles, scripts, diagrams, models, explanations, graphics, photographs, recordings, software, calculators, report templates and website designs may be protected by copyright, database rights, design rights or other applicable rights. Guest contributions, platform assets and third-party materials remain subject to their own rights and permissions.

Estate planning information and specialist contributions

Original articles, checklists, explanatory diagrams and introduction-service material may be protected by applicable intellectual property rights. Finanze Legacy is a trading name of Finanze Strategy Ltd. RC LegacyWise Ltd is a separate provider and retains any rights it holds in its own material. Rights in specialist documents and advice are governed by the relevant provider’s engagement and applicable law.

Know-how and confidential material

Non-public deal structuring methods, operational processes, underwriting approaches, pricing logic, systems, source code, research, commercial relationships and other know-how may be protected by confidentiality, contract and, where the legal requirements are met, trade-secret law. Access through a discussion, engagement or controlled document does not remove an agreed confidentiality obligation.

Not everything is a trade secret: confidentiality protection depends on the information and how it is kept and disclosed. Publicly available book or website content is not described as confidential merely because it is commercially valuable.

Custom strategies and products

Finanze’s custom product structures, original worked examples, models, branded materials and implementation documents may embody protected expression, confidential know-how or contractual rights. This includes material relating to title split finance, lease extension finance and other specialist structures, where applicable.

We do not claim exclusive ownership of generic property strategies, mathematical formulae, valuation principles, public facts or independently developed ideas. The ability to use a general concept does not give permission to copy protected text, diagrams, software, templates or branding, misuse confidential information or imply a Finanze affiliation.

Permitted reference, quotation and sharing

You may link to this website and share its published links. Reasonable quotation, criticism, review, research and other statutory exceptions remain available where their legal conditions are met, including attribution where required. Permission already provided under a valid licence is respected.

Approved press photographs, book covers, biographies and media assets may be used within the accompanying media-use terms. Retain credits and notices, do not alter the meaning of quotations, and do not suggest sponsorship or endorsement that has not been agreed.

Commercial reuse and brand permissions

Unless a valid licence or statutory exception applies, obtain written permission from the relevant rights holder before reproducing substantial protected material, adapting or translating it, republishing it, white-labelling it, reselling it, using it in paid products or courses, or distributing copies. Do not remove rights notices or use our branding to imply an association.

A logo download or the appearance of a trade mark on a public page does not create a general brand licence. Third-party permissions must come from the appropriate owner.

Search engines, AI discovery and automated reuse

Ordinary search-engine and AI-search discovery, indexing, links and lawful short references are not prohibited by this notice. Attribution and links to the original source are encouraged. This does not grant a blanket licence to reproduce substantial protected content, create substitute publications, train systems on protected material where permission is required, or misrepresent authorship or endorsement. Applicable statutory exceptions remain unaffected.

Permission requests and rights concerns

Use the Contact page to identify the material, proposed use, audience, format, territory, duration and whether the use is commercial. We will refer requests to the relevant rights holder where necessary.

Read the Terms & Conditions and Website Disclaimer alongside this notice.

Last updated: 20 October 2026.

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Finanze Legacy is a trading name of Finanze Strategy Ltd. Finanze Strategy Ltd is registered in England and Wales under company number 14729259 and is a wholly owned subsidiary of Finanze Group Ltd. Registered office: 124 City Road, London, EC1V 2NX. The educational content on this website principally concerns England and Wales. Enquire about arrangements elsewhere in the UK.

Finanze Strategy Ltd operates this website as an introduction service. If you agree, we may pass relevant enquiry details to RC LegacyWise Ltd, a separate company responsible for its own services, terms and charges. We may receive an introduction fee if you engage the provider. Website information is general and does not constitute individual legal, tax, financial, investment or other professional advice. Seek suitable independent advice before acting.

To the fullest extent permitted by law, Finanze Strategy Ltd does not accept responsibility for decisions made solely on the basis of general website information or for advice and services provided independently by third parties. This does not exclude any liability that cannot lawfully be excluded.

FINANZE®, FINANZE IT’S PERSONAL® and IT’S PERSONAL.® are trade marks of Finanze Group Ltd. Original website text, imagery and other materials are protected by applicable intellectual property rights. No exclusive ownership is claimed over generic estate planning concepts. © 2026 Finanze Strategy Ltd. All rights reserved.

Intellectual Property